Animal Crossing New Horizon as of late considered a to be decline in sales when contrasted with when it was first delivered on March 20, 2020. Nintendo had reported during the delivery that the game would get a few updates following the release. These updates would incorporate occasions relating to those happening in actual life at that specific time.
The game saw its first update in April 2020, just a month after its delivery, which incorporated an occasion called “Bunny Day”, approximately dependent on Easter. The last update, delivered in September, was Fall themed.
Strategy for Sales Revival
President Shuntaro Furukawa tended to the issue with sales in the ongoing telephone call for the Six-Month Financial Results Briefing for fiscal year finishing March 2021. On being asked how Nintendo wanted to resuscitate the sales for Animal Crossing New Horizon, he talked about the new updates that they would acquaint with the game.
Talking about the lessening in sales, Furukawa says,
“The sales pace of Animal Crossing: New Horizons has eased compared to the period around its initial release, but among all our titles, this one continues to maintain high sales levels. As I mentioned in response to a previous question (Q7), this title is also driving Nintendo Switch hardware sales in Asian markets, which have relatively smaller sales numbers than the markets in Japan, the U.S. and Europe.
“Going forward, we will continue to implement in-game events and would like to create a situation where consumers will keep enjoying the game for a long time. This will be the first year-end sales season for Animal Crossing: New Horizons, and we hope even more people will take that opportunity to purchase the game.”
Animal Crossing New Horizon Recent Updates
Animal Crossing New Horizon saw a few updates since its release in March 2020. Real-life occasions and celebrations have motivated the vast majority of them. There have been five significant updates till now, two of which delivered toward the start and end of April. The accompanying two delivered toward the start and end of July.
Nintendo delivered the last update in late September, themed on Fall. This update included subtleties like pumpkins, costumes, candy, and even adaptable eye tones. Also, it included energizing new things, for example, the capacity to control in-game reactions.
As indicated by plans, the following update ought to be accessible towards the finish of November. On the off chance that Nintendo follows the standard example, this update ought to incorporate occasions dependent on Thanksgiving.
Animal Crossing New Horizons increased tremendous prevalence during the worldwide lockdown in view of the COVID-19 pandemic. The game has sold more than 26 million duplicates till date. Moreover, it met its lifetime sales prediction as ahead of schedule as May 2020.